Value Based Pricing for “Not for Profit” Corporations

$0.99

Not all corporations have a mandate to generate profits for the benefit of shareholders. In both the U.S. and Canada, a number of corporations exist to serve the needs of -members”, with profits from activities flowing directly back into financing the programs of the organization. Do the pricing principles in these not-for-profit corporations differ from those in for-profit corporations? We think not.

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Not all corporations have a mandate to generate profits for the benefit of shareholders. In both the U.S. and Canada, a number of corporations exist to serve the needs of -members”, with profits from activities flowing directly back into financing the programs of the organization. Do the pricing principles in these not-for-profit corporations differ from those in for-profit corporations? We think not.

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