Introduction to Value Based Pricing – Tutorial

Description

Introduction to Value-Based Pricing is the first of our training series designed for executives and decision makers committed to improving their pricing performance. Our e-learning experience offers the latest in competitive pricing management for anyone in the business of selling products and services.

Introduction to Value-Based Pricing demystifies complex pricing decisions. We present a pragmatic, real-world view of value-driven pricing that is easy to understand. Our value-based solutions offer learners unique guidance and insights to create their own pricing and marketing strategies. We present an informed, proactive, and customer-centered approach that helps companies arrive at the right price. SPMG e-learning will enable your company to use pricing as a powerful driver of growth and profitability.

You will learn:

• To ask the right questions.
• How to stay competitive and profitable.
• What to look for when creating, capturing, and communicating your value proposition.
• How to use right pricing tools to arrive at the right price.
• That small adjustments in price or discounts can significantly impact top line revenue.