Are You Part Timing Pricing Strategy?
March 18, 2020
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…and leaving money on the table? I was asked recently about the range of research I had been involved in over the last 30
Top 10 Pricing Lies
February 18, 2020
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Just when you thought you’d heard them all … One of the most frequently requested items from SPMG seminars is a list we
Value Based Pricing for a New Product Innovation
January 18, 2020
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In Turnaround strategies, cost cutting is rarely sufficient and price increase often play a major role. Sustained premium pricing for a product, however, only
May I Have 45 Minutes of Your Time?
December 19, 2019
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Probably Not. So why should we expect members of the general population to submit to similar requests when it comes to conducting our own
Measuring the Impact of Price Promotions
November 18, 2019
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Despite the fact that price promotions tend to be short-term, they can ultimately have long-term ramifications. Management needs to consider both time frames
A New Question for All Managers
October 18, 2019
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In the vast array of articles, books, and courses on leadership, authors and trainers alike often pose this question: Would you work for you?
The Pricing Czar vs. The Institutionalized Pricing Strategy
September 18, 2019
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He sits in his office, a colossus spanning the universe. Salespeople telephone him from all over the world, begging his indulgence as they
Cognos Fight Back
August 18, 2019
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Cognos, the market leader for business intelligence software, found itself in an increasingly difficult competitive position. Its closes rival, Business Objects, was threatening the
Pricing Expertise Grows Enterprise Value for Early-Stage Companies – Part 1
July 18, 2019
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VC firms should invest in portfolio companies’ pricing excellence Pricing excellence is a critical success factor for early-stage companies, but one where companies often
How mature is your company in (Pricing)? Take the Pricing IQ Quiz and find out!
July 18, 2019
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Pricing IQ Quiz – SPMG Pricing Hierarchy of Needs. INTERPRETING YOUR SCORECARD Click here to begin your Pricing Quiz This pricing